Because of our company’s growth and direction, we need a design system that is easy to use and works online as well as print. This cover 6 elements: logo, color, composition, icons, photography, & typography.
Changing the Logotype font size or style
Changing the proportion of the Snowflake mark to the logotype
Adding a fade, dropshadow or gradient
Changing the colors of the logotype or Snowflake mark
Changing the direction of the logo (diagonal, vertical)
Stacking the logotype and Snowflake mark
Distorting the size elements of the Logo
Red
Hex Color: E9001F
RGB Color: 233 0 31
Gold
Hex Color: FF991D
RGB Color: 255 153 29
Teal
Hex Color: 00809B
RGB Color: 0 128 155
Navy
Hex Color: 002D36
RGB Color: 0 45 54
Green
Hex Color: 6D8D5B
RGB Color: 109 141 91
Dark Red
Hex Color: BB0019
RGB Color: 187 0 25
Dark Teal
Hex Color: 01697F
RGB Color: 1 105 127
Black
Hex Color: 222830
RGB Color: 34 40 48
Light Grey
Hex Color: F5F5F7
RGB Color: 245 245 248
White
Hex Color: FFFFFF
RGB Color: 255 255 255
